World Cup Cycling UCI on the road - Promobox 40Ft.

In preparation for the UCI Cycling World Championships organized in Belgium, we were allowed to organize a preparatory roadshow in collaboration with Golazzo, Sportizon and Flanders Classics.

All cities along the route, start or finish points were visited with the Expandable Promobox 40Ft, set up as an experience center for cycling. In this unit of more than 70 square meters, you could virtually travel parts of the course and admire the latest new bikes.