Pop-up boutique Roland Garros 2022
Roland Garros, the prestigious Parisian Grand Slam tennis tournament wanted to set up a temporary, but classy premium pop-up boutique at a number of strategic AAA locations in Paris such as Place de la Concorde, Opéra, Champs Elysees, Eifel Tower,… to offer their popular merchandising to mainly an international audience. It was extremely important that these units could be placed (and removed) very quickly and above all would have a premium look by means of a classy and tight personalization. In addition, an ecological aspect was extremely important for the autonomous power supply.
Xtreme Concepts Roadshows was now selected for the 4th year in a row as a partner of the Federation Francaise du Tennis to execute and deliver these mobile pop-up shops. 6 meters long, complete store design, supplied with 220Volt by means of solar panels.
