Knauf Insulation France - Eden Work
Knauf Insulation France is touring France this fall 2023 with a Roadshow and this in partnership with the prestigious and renowned Lyon-based French agency Eden Work. After a previous successful collaboration with Eden Work for the client Isover, Knauf Insulation France, at the recommendation of Eden Work, has decided to also and once again collaborate with Xtreme Concepts Roadshows, which has more than 200 promotional vehicles in its ever-growing range.
For several months, Xtreme Concepts' promotional vehicle will travel through France to visit Knauf Insulation France distributors during a roadshow. During these visits, on-site explanations, education and training on the latest technologies will be provided. It seems that Xtreme Concepts Roadshows was chosen as a partner because of their ability to optimally facilitate these traveling events with many renowned references worldwide.
These types of Roadshows are often an effective way to establish direct contact with distributors and customers, and to update them on new developments and technologies. It allows companies to have personal interactions and share information first-hand .
Knauf Insulation France has a very ambitious and educational strategy to disseminate and promote their products and technologies. Using Roadshows as a marketing and training tool can certainly provide benefits in terms of customer engagement and awareness.
