Eneco - STX Unit

Eneco was best known in Belgium as the sponsor of the Eneco Tour. Proof once again that sponsorship of cycling really does work. Of course Eneco is the supplier of Energy and they wanted to put that in the spotlight in a playful way.

For an entire summer we travelled along the Belgian coast where our promotion team handed out sun cream to beach guests during the day, with a nod to solar energy. At our impressive trailer the passers-by could take part in our contest, where they could win, among other things, DVD players, tickets for Disneyland and, as the icing on the cake, a real professional racing bike. An unprecedented success!