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PSA Spoticar TRO

By 23 February 2021General, Uncategorized

PSA Spoticar TRO

PSA, the French Automotive Group, together with the prestigious TRO agency in Paris, looked for the best way to reach out to customers in these special Covid-19 times. They wanted a way to optimally assist their dealers in launching their new brand ” Spoticar “. In a very close cooperation and an intense preparation that took more than six months, we developed a unique sales unit that will be seen in the French PSA concessions for the next 3 years. The first four cars will be delivered in the spring of 2021, with a premiere on March 24, 2021, at PSA headquarters and in the presence of the entire management of TRO and PSA. The necessary press attention will undoubtedly be present.

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